Sweetie Fox, Johnny Sins, Violet Myers... all top-trending Models who have utilized Pornhub to share their content and make money online. So how do they do it?
As the porn industry continues to evolve, so do the many ways Models are able to make money on Pornhub. Whether you’re new to the industry, an up-and-coming favorite, or have already become a household name, monetizing your content is possible through ad revenue and the performance of your videos, promoting your brand to a large audience, and more!
Understanding the Main Ways to Make Money on Pornhub
If you’re ready to turn your passion and art into a sustainable and thriving career, here’s everything you’ll need to know about how to make money on Pornhub:
Get Paid for Video Views & Ad Revenue
When you become a verified Model on Pornhub, you can earn a percentage of advertising revenue based on the ads that display around your profile and video pages. Earnings are calculated through our Tiers Program using your overall performance on Pornhub including your Model rank and the number of videos uploaded within a 3-month period. We also look at the performance of the ads around your video (based on factors like what country someone’s viewing from and the overall demand for the ad from clicks to impressions).
In short, Tiers is a system designed to reward active Models, create a more engaging platform, and is directly related to the income tied to your videos. That’s because your Tier level impacts the percentage of ad revenue you receive. For example, higher Tier levels like Platinum or Diamond entitle you to a higher percentage of the revenue your account earns.
To move to a higher Tier, you’ll need to upload content consistently, meet specific criteria such as uploading qualifying videos, and raise your Model Rank by continuously improving your video performance with more likes and ratings. We will determine your rank every quarter, which means there are four opportunities per year to lock in a higher Tier!
It’s also important to note that ad rates do change minute by minute based on advertiser demand. This means you may experience some fluctuations, such as higher revenue during popular events or holidays like Christmas or Valentine’s Day. Creators will also need to ensure they post at least one new video every 6 months to remain ‘active’ (monetized) and receive payouts.
Have more questions about Tiers? Check out our Help Center where we’ve answered some of your FAQs.
Leverage Pornhub Traffic & Make Money Across Platforms
Pornhub receives around 130 million site visitors per day. That means posting your videos on our platform is a great way to get discovered and also send high levels of traffic to your other fan pages.
Through your Pornhub account, all Models can add a website and social media links to their profile. This means you can add a verified external link to your Pornhub page and have it appear as an ‘Official Site’ link on your profile. Here, you can leverage Pornhub traffic and connect with users across multiple platforms to build your fanbase and create multiple revenue streams on other fansites (such as video purchases and live chats).
Not only do we encourage all Models to add 3rd party links to their profile, we also recommend adding watermarks to your videos and photos. A great example of this is Lil Elle, who adds social media handles to the intro and outro of her videos as seen on Stepmother Visiting Stepson.
The ability to easily connect profiles across different platforms is what makes Pornhub the perfect discovery site. For any creator wanting to upload free content, get noticed by millions of potential new fans, and also push traffic to other channels where you can focus on additional revenue streams – Pornhub is the platform for you! Having a profile with us also means you’ll show up higher on Google and other search engine results if fans are looking to learn more about you. This is due to our long-established online authority and brand presence.
Share Content Across the Pornhub Network & Combine Your Earnings
Let us do some of the work for you! When you sign up to Pornhub, you have the option to enroll into our Auto-Exports, which allows us to share your videos across the Pornhub network on YouPorn, Redtube, and Tube8. Here, Models can earn money for every view on their video. This means you can also earn additional money that isn’t tied to your Tier and receive it all in one payout per month with your combined earnings. To find out how much was earned from our partner sites, visit your Earnings tab in your Model dashboard.
Don’t want your videos exported? You can opt-out anytime by going to the Account Details tab in your Core Settings and checking the box under "Export Options." Keep in mind that by opting out, you’ll be losing out on the opportunity to make some extra earnings.
Win Pornhub Contests and Awards
Every year, Pornhub awards up to $300,000 to our Model community! This is a great way to add some extra income to your payouts. Here’s how to get involved:
Viewers' Choice Contest: We award cash prizes to top placing Models in our fan-voted contest, which have different themes each month. This is a great chance for Models to submit their best videos (which must adhere to our competition rules) and engage fans and friends on social media to get them to vote! Even if you don’t win a top placement, the top voted videos get featured on our homepage, which will generate more views and more ad revenue. A double win!
Model of the Month: All active Models are automatically entered into our Model of the Month (MOTM) awards, where cash prizes are given to two amateur Models, two professional Models, and one Model from PornhubGay for their content and contributions to the Pornhub community. MOTM winners are also entered into the big awards category; Model of the Year, where additional cash prizes are awarded to five of our best performing Models! Check out the breakdown of prizes per category of Model here!
As a bonus, when we announce the MOTM and Models of the Year, we also award cash prizes for the “Most Viewed Videos of the Month” and “Most Viewed Videos of the Year.” Again, giving Models a fun opportunity to add some extra earnings to their payouts and celebrate their well-deserved achievements.
Pornhub Awards: The sexiest award ceremony of the year! Nominees and winners are determined in one of two ways. Firstly, by data, which is based on an analysis of video performance, searches, views, and other user engagement metrics over the year. Secondly, fan voting! Unlike the data driven categories, fans will select winners from the Fan Voting categories by casting votes on the Awards site. With up to 50 categories and cash prizes for the winner of each category, this is the perfect opportunity to establish your name and get mentioned across multiple high-profile media and press outlets, add some extra cash in your pockets, and earn bragging rights!
To learn more about how to enter and win, browse our Help Center for more.
Get Rewarded for Referrals
Once you’ve been approved as a verified Model and earned your first $100, you’ll receive a unique referral code. This can be found on the Referral tab in the Earnings section of your account. Once someone you referred has signed up using your code, uploaded 2 unique videos, and has received their first $100 payout, you’ll receive an extra $50 on your next monthly earnings.
You can monitor your referrals as shown in the image below. Here, you’ll be able to see if your referrals are accepted, pending, or rejected:
Note: a great way to promote your referral codes is by sharing them on social media platforms such as Discord and Reddit.
Quick Tips to Make Money on Pornhub
Whether you’re new to creating content or have been uploading videos for many years, maximizing your earnings requires strategy and creativity. Sustainable success needs constant evaluation of what’s working, what you can improve, and where to focus your efforts as the industry continues to change and evolve.
With this in mind, here are some of our best quick tips to help you grow:
Upload Consistently for Sustainable Views and Ad Revenue
Uploading a new video every week helps keep your Pornhub account monetized and consistently generates ad revenue on a range of different videos. Models can use the Pornhub Scheduler to save time and ensure they have content ready to go every week or month.
Important: videos are counted in Tiers for the date they are uploaded to the Scheduler, rather than the date they are published. For example, if you upload a video in January to be published in May, it would still be counted as one of your uploads for the first quarter of the year.
Consistently uploading new content also increases your chance of getting featured on our homepage, and if the video performs well, entering the Hottest Videos page. This is important as it gives Models a long-term boost in ad revenue as a popular page with users. Uour video can live in the Hottest videos page for several days if it continues to perform well. Making it onto the Hottest Videos page allowed Amber Griz, for example, to wrack up over 2 million views with her dorm room hookup in just one month and triple her ad earnings.
Title Translations
What’s better than national success? International success! Translating video titles allow Models to expand their reach to new regions and audiences. For example, you might be a UK Model uploading an English-speaking video to Pornhub, but with title translations you can also appear in French searches, German, Spanish and so on.
For those wanting to be strategic about their marketing, we recommend heading to the Engagement insights from your main dashboard and monitoring your views by country to see where your videos are performing best. For example, if you have a lot of views coming from Mexico, make sure all your video titles are translated into Spanish.
It’s important to note that if you would like to qualify for automatic title translations, you’ll need to make sure your original title is entered in English. Models uploading titles in another language will have to add title translations manually during uploads.
Another great tip is to consider which countries most frequently visit adult sites like Pornhub. With this information, you can translate titles into languages that attract the highest-traffic countries to help increase your ad revenue, as well as check out Pornhub Insights to see what content is popular in those specific countries to include in your next scene.
According to TrafficJunky, the leading platform for advertisers on the world’s top adult sites, the USA generates the most daily visitors (an average of 32.7 million), followed by countries such as France (7.1 million), The Philippines (5.9 million), Mexico (5.6 million), Italy (5.3 million), and Brazil (4.6 million). Learn more here.
As shown below, on the “Earnings” tab in your Model Dashboard you’ll also find a breakdown of your views, letting you gain insights into where most of your recent month’s viewership comes from. We recommend translating your videos in priority of where these views are located.
Add Tags and Stay Updated with User Searches
Tagging your video with relevant keywords helps increase visibility by enabling viewers to find what they like or are searching for. For example, tags like ‘milf,’ or ‘outside fuck’ or ‘massage oil.’
As mentioned above, consider the location of your audience when choosing tags. For example, if your fanbase is largely in Brazil, you can look at our Annual Insights to see popular searches for that country. You can then create content around those tags such as ‘hentai’ to increase engagement with your videos and target countries that are more likely to interact with the ads around your video.
You can also use popular platforms like Google Trends, YouTube and TikTok to monitor monthly searches and trends to help you plan tags for your next scene. Just make sure you always spell words correctly, separate words like brown eyes not browneyes, use the maximum of 16 tags, and use tags that accurately represent the content you’re sharing.
Attract Attention with Video Thumbnails
Just like Netflix or YouTube, many of us look at the feature photo of your porn videos to decide if we want to watch it or not. This makes your thumbnails crucial when it comes to enticing viewers to click on your video over others. So, why not get strategic and try some A/B testing?
A/B testing basically means comparing which types of thumbnails perform best. Does a thumbnail of a cumshot receive more clicks than one of boobs? Perhaps a penetration thumbnail gets twice as many clicks than one in provocative lingerie? Repeatedly testing which type of content gets the most clicks means you can then produce more of it! And don’t forget—using our autogenerated thumbnail option means you can easily select different images to test if you don’t want to create a custom one each time.
Vertical Videos on Shorties
When you post vertical videos, they eventually get pushed to our BETA Shorties feed where Models can utilize new features like the ‘More of Me’ button. To receive this feature, make sure you add an ‘Official Website URL’ (as shown below) to your Model profile. This allows you to link to your other social profiles and leverage traffic to other sites to grow your following.
Sponsored Content & Collaborations
A unique component of Pornhub is that we allow Models to promote other brands in their videos. That’s because we want to see Models grow their business and have the opportunity to collaborate with other companies.
From merch to accessories and watermarks, many Models use sponsored content as a way to increase their monthly earnings, such as Sweetie Fox who partnered with online casino 1win in her video New Sex Andriod, or Brooke Tilli who partnered with sex doll makers Tantaly in her video Big Dick Step Bro.
Just make sure when you’re uploading videos sponsored by another brand, you check the box for ‘sponsored content’ and share a few details about the company you are being sponsored by.
Get Discovered by Talent Agencies
If you establish your presence on Pornhub and become a popular or high-ranking Model, it means you’re more likely to get bookings by professional studios or brands, and more likely to increase your revenue potential. Whether you’re a newcomer or a seasoned performer, Pornhub is a diverse discovery platform that allows Models of all stages to build their career and connections.
Diversify Your Income Stream
When you use multiple platforms and revenue streams in tandem, you have a greater opportunity to earn more money. Our tip is to select three or four to really focus on, so you can upload content regularly without sacrificing quality.
Have More Questions? View Some FAQs Below:
Does Pornhub pay?
Yes! We send monthly payouts to all our Models who earn $100 or more. If you don’t make $100 by the last day of the month, don’t worry! The amount carries over to the next month and you’ll be paid when you reach it and pass our verification audits.
How much money can you make on Pornhub?
The amount you make depends on your popularity, Tiers level and video performance. Some of our top-performing Models make over $25K per month on ad revenue alone! The key is to focus on building your fanbase, encourage people to subscribe, and keep uploading high-quality content. If you’re new to adult content creation, make sure you check out our blog for lots of tips on how to make amateur porn that looks professional.
How do you get paid on Pornhub?
There are a few different ways you can get paid on Pornhub. We currently offer: direct deposit, Paxum, Cosmo, Crypto (depending on your location), and paper check. To learn more about how to get your payments set up, visit our Help Center.
When will I get paid on Pornhub?
Models receive their earnings around the middle of every month. It’s important to note that it can take an extra few weeks if you are receiving payments by check. The specific time frame in this case depends on your location (checks are printed in the USA). Learn more about receiving your payments here.
Why wasn’t I paid on Pornhub?
There are a few reasons why a payment wouldn't be issued to you:
1. You did not make the minimum of $100 before the end of the month.
2. We are missing performer verification documents such as IDs and proof of consent. If this applies to you, there will be a notification in the Payments tab of your Core Settings. In order to receive your payments, please upload the missing documents in the Co-Performers tab that's also located in your Core Settings.
3. Your payment beneficiary does not match the Account Holder. Payments can only be issued to the Account Holder. If needed, you can make necessary changes and revise your payment details in the Payments tab of your Core Settings.
Do I earn ad revenue on scenes I’m tagged in, uploaded by studios on Pornhub?
Models will only earn revenue from the videos they have uploaded on their own account. Models are paid at the time of production by studios for the videos uploaded by other companies. A contract should have been signed regarding the release of your video. Therefore, you won’t receive revenue on tagged videos uploaded to Pornhub by channels.
TL;DR How to Make Money on Pornhub
No matter what stage you’re at in your content creation journey, Pornhub is the perfect place to get discovered and earn some money. Whether it’s ad revenue, monthly contests, or leveraging traffic to send fans to fansites and social profiles, we make it possible to grow your brand and build multiple revenue streams.
Don’t yet have an account? Start your Model career today! If you’re a studio or producer wanting to join the Content Partner Program, make sure you apply here.
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